Coca-Cola VR 360 Experience
Coca-Cola VR 360 Experience
Experience the ultimate Santa’s sleigh ride with Coca-Cola, delivering presents through a winter wonderland. Paired with a real-life sled, the experience brings you closer to the magic of the season and is sure to make your inner child jump with joy.
This 360 VR experience was implemented as part of a BTL activation in Bucharest’s Henri Coanda Airport. Participants mounted a life-size Santa’s Sled, equipped a VR headset and enjoying the thrilling ride with Santa. At the end of the ride: a bottle of Coca-Cola reward, both virtually and in person.
- Unreal Engine Production
- Exported in 360 video format to offer maximum compatibility to lower end headsets (compatible with GearVR & Oculus GO)
- Production time: 3 weeks
